:: TNC FINE EXPERIENCE DESIGN | TNC NETWORK ::

Fine Experience Design since 1995

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TNC Fine Experience Design is an agency specializing in advanced experience design, interactive entertainment and emerging communication technologies. It designs and produces innovative customer experiences for international clients in retail, entertainment and technology.


It was founded in 2014 as a spin-off of trailblazing TNC Network which has earned an international reputation since its launch in Paris in 1995 with its trend-setting events, retail spaces, showrooms, congresses, Internet and broadcast extravaganzas.



TNC Fine Experience Design is a worthy partner for clients seeking to empower their communications strategy with innovative and effective solutions, developed with a healthy dose of vision, and a clear sense of purpose.

The agency's focus is on the design of original customer experiences based on powerful engagement dynamics, as well as on the development of ground-breaking retail spaces and fully-fledged events for shopping malls and consumer brands. Ongoing comprehensive consulting and speaking activities complement these services.



The international clientele of TNC Fine Experience Design and TNC Network comprises:

Premium shopping malls, top consumer brands from the personal care and home care industries, leading interactive entertainment and IT companies, all major European broadcast networks, as well as renowned research institutes and industry organizations.



TNC Fine Experience Design benefits from the unique skills TNC Network has gained from the design and production of a refreshingly new style of trend-setting events, showrooms, and congresses.


Best-known productions include the groundbreaking GAMEHOTEL and Electrolobby event series, as well as numerous custom-tailored B2B and media events, congresses, and corporate innovation workshops.



TNC Fine Experience Designs draws on the extensive expertise TNC Network has acquired in the design and production of innovative cross-media and program concepts for broadcast media and the Internet.


Productions range from groundbreaking live TV/Internet extravaganzas to large-scale networked shows on three continents, from powerful feature series to state-of-the-art interactive entertainment events.



"One of the world's most interesting concentrations of digital thinkers and designers." (Salon, San Francisco).

"The hottest place for digital innovation." (Idea Magazine, Tokyo)

"Unlimited potential for creative world-visions." (FAZ, Frankfurt)

"One of the most interesting consulting labels we stumbled upon recently." (BBC, London)

"The specialist in electronic event design." (Libération, Paris)




TNC Fine Experience Design completes its experience design services with comprehensive analysis and consulting activities.

During innovation workshops, focus sessions, and seminars, in high-value reports, scenarios, and case studies, it identifies the relevant patterns and meanings in current developments, and provides the essential strategic vision to better forge a path through the shifting sands of our rapidly changing consumer, communication and entertainment worlds.



TNC Fine Experience Design was founded by interactive entertainment and digital lifestyle experts, seasoned experience designers, event and media producers, Tina Cassani and Bruno Beusch.

It is operated in conjunction with an international team of high-profile project-related professionals.



GAMEHOTEL, a series of highly successful international events on interactive entertainment, is TNC Network's flagship event production, and continues to inspire the innovative concepts developed by TNC Fine Experience Design.

Since its spectacular Paris debut, the celebrated event series, dubbed the "symbol of future events on video games" (Yahoo), has been exposing the latest trends in interactive entertainment in vibrant shows and enthralling congresses in San Francisco, Cologne, and Zurich. more




Founders Tina Cassani and Bruno Beusch speak regularly at conferences and events around the world.

The broad experience acquired as founders of TNC Network and TNC Fine Experience Design, as experience designers, event organizers and media producers, as mentors, directors, curators, and digital lifestyle pioneers, is equally appreciated at innovation conferences, seminars and workshops, as well as at corporate events.



Contact data, and more information on how TNC Fine Experience Design can work with you. more


TNC FINE EXPERIENCE DESIGN | TNC NETWORK

TNC Fine Experience Design is an agency specializing in advanced experience design, interactive entertainment and emerging communication technologies. It designs and produces innovative customer experiences for international clients in retail, entertainment and technology.

TNC Fine Experience Design was founded in 2014 as a spin-off of trailblazing TNC Network which has earned an international reputation since its launch in Paris in 1995 with its trend-setting events, retail spaces, showrooms, congresses, Internet and broadcast extravaganzas.

"TNC Fine Experience Design combines extensive expertise in both analysis and production, with its trademark cross-disciplinary approach, and its broad connections in business, entertainment, media and research", says executive producer and co-founder Tina Cassani."This sets it apart from traditional consultancies and creative agencies, and enables it to answer client directives in a unique and original way," adds co-founder and managing director Bruno Beusch.

TNC Fine Experience Design is a worthy partner for clients seeking to empower their communications strategy with innovative and effective solutions, developed with a healthy dose of vision, and a clear sense of purpose.

Continue reading "TNC FINE EXPERIENCE DESIGN | TNC NETWORK"

TRY STORE & TRY! - THE FUTURE OF SHOPPING

The unique discovery shopping experience Try Store has kicked off a highly successful, record-breaking sixth season. Designed, produced and operated by TNC Fine Experience Design for Switzerland's prime shopping malls Glattzentrum in Zürich-Wallisellen, Westside in Berne-Brünnen, Shoppyland Schönbühl, as well as Emmen Center near Lucerne, the Try Store is a ground-breaking shopping concept where consumers can discover, sample and rate new products.

Watch the latest Making-of videos: Making-of Glatt Try Store | Making-of TRY!

Over 150 world-leading brands from the personal care, food and home care industries have chosen the elegant pop-up setting to present their latest releases, attracting hundreds of thousands of enthusiastic consumers.

The futuristic discovery shopping concept is produced in two versions: the original Try Store, launched in 2011, and the entirely re-designed TRY!, launched in 2017.




Continue reading "TRY STORE & TRY! - THE FUTURE OF SHOPPING"

PROVIDING STRATEGIC VISION

Due to increased demand, TNC Fine Experience Design further expands its ongoing consulting and speaking activities, providing the essential strategic vision to better forge a path through the shifting sands of our rapidly changing consumer worlds.

For many years, TNC Fine Experience Design and TNC Network director Bruno Beusch (pictured below with Steve Ballmer, former CEO of Microsoft, Christoph Franz, former Chairman/CEO of Lufthansa, and Andreas Weigend, former chief scientist at Amazon) has identified the relevant patterns and meanings in current developments resulting from the rapid digitization of the marketplace.



 

Continue reading "PROVIDING STRATEGIC VISION"

SUMMER NIGHT ROOFTOP EXTRAVAGANZA

Following up on its successful shows and congresses in Paris, California and Zurich, Gamehotel, the innovative event series on interactive entertainment, owned and produced by TNC Network, launched a new format in Germany. The Gamehotel Boss Suite premiered at gamescom Cologne to provoke an electrifying mix of fun, style, and entertaining discourse.

On a beautiful summer evening, the penthouse of the futuristic Microsoft building overlooking Cologne‘s Rheinau harbor set the stage for the Gamehotel Boss Suite. Gamehotel director Bruno Beusch hosted a talk-show extravaganza featuring a roster of heavy hitters from the global interactive entertainment industry. The talkshow segued into an exclusive rooftop party to continue the conversation.

Gamehotel producer Tina Cassani says: „A world-class lineup celebrating the future of interactive entertainment and discussing fresh trends, all at a spectacular venue - the Gamehotel Boss Suite was the perfect warm-up to a great trade fair week.“ more


 
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