ELECTROLOBBY - SHOWROOM FOR DIGITAL CULTURE & LIFESTYLE
Ars Electronica, the world's leading festival for digital technology, contracted TNC to design, curate, host, and produce an annual showroom spotlighting leading young digital innovators, as part of its annual exhibit attended by over 30'000 visitors. TNC Network set new standards in the presentation of the latest trends in digital culture, with its internationally acclaimed, and oft-emulated "popular Electrolobby" (Wired).

Stepping beyond the typical booth setup, TNC designed a spectacular 1600 square meter space that blended conferences, keynote presentations, product demonstrations, and company showcases. The unique environment proved to be fertile ground for spotting creativity and innovation that push the envelope, in an ambiance explicitly designed to match the style of the digital generation.
Catalogue texts (pdf):
Next Level Attitude | english | german |
(in: Takeover, Springer New York/Vienna)
The Top Level Domain Of Life | english | german |
(in: Next Sex, Springer New York/Vienna)













| Link |









